Overview
What is Bloomreach Commerce Experience Cloud?
Bloomreach personalizes the e-commerce experience. Its data engine unifies real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience becomes limitless — reflecting a changing customer as they…
TrustRadius Insights
Bloomreach is a brilliant platform with everything at your fingertips
Bloomreach Commerce Experience Cloud enthusiast
Its easy to use, very intuitive. If offers lots of possibilities. The support team is a great!
Bloomreach Commerce Experience Cloud - best value for money
Bloomreach Commerce Experience Cloud and CRM
Not so frequent user of Bloomreach.
Bloomreach Commerce Experience Cloud is Powerful!
As a junior I can say that I can recommend Bloomreach Commerce Experience Cloud to every marketeer
Life would have been dificult if ....
Bloomreach Commerce Experience Cloud as an end-to-end CRM and Digital Marketing tool
Great omnichannel marketing tool
Bloomreach for the win!
Experience with Bloomreach Commerce Cloud.
Great to speed up your business/company!
How Bloomreach Commerce Experience Cloud Differs From Its Competitors
Bloomreach AI & Analytics
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Bloomreach AI & Analytics
we have implemented AI or recommendation blocks in the majority of our journeys. With this we can …
Bloomreach AI & Analytics
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Unified Customer Data
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Time to Value
Unified Customer Data
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Awards
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Popular Features
- API (75)7.878%
- A/B testing (51)7.878%
- Email deliverability reporting (52)7.676%
- Dashboards (53)7.575%
Reviewer Pros & Cons
Pricing
What is Bloomreach Commerce Experience Cloud?
Bloomreach personalizes the e-commerce experience. Its data engine unifies real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience becomes limitless…
Entry-level set up fee?
- Setup fee required
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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ActiveCampaign helps small teams power big businesses with a platform for intelligent marketing automation. It provides email marketing, marketing automation, and CRM tools that help businesses to create incredible customer experiences.
Product Demos
Tour of Bloomreach Discovery
Tour of Bloomreach Engagement
Features
Email & Online Marketing
Using software to manage lists, send emails, automate email campaigns, and track results.
- 7.7WYSIWYG email editor(48) Ratings
Users can create html emails through a drag-and-drop interface, without html coding knowledge.
- 7.7Dynamic content(49) Ratings
Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).
- 7.4Ability to test dynamic content(48) Ratings
Users can test dynamic content prior to launching a campaign.
- 6.7Landing pages(22) Ratings
Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.
- 7.8A/B testing(51) Ratings
Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.
- 7.3Mobile optimization(41) Ratings
Users can easily optimize emails and landing pages for mobile devices.
- 7.6Email deliverability reporting(52) Ratings
The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.
- 7.1List management(41) Ratings
This involves creating, filtering, editing, merging and de-duping lists of contacts.
- 8.1Triggered drip sequences(35) Ratings
The software allows users to set up automatic / drip email campaigns triggered by certain events.
Lead Management
The process of tracking and managing prospective customers from lead generation to conversion.
- 8.2Lead nurturing automation(33) Ratings
Users can set up targeted drip email campaigns based on time intervals or prospect behavior, to automate the lead nurturing process and move them further down the sales funnel.
- 7Lead scoring and grading(33) Ratings
Users can set up the software to automatically rate leads based on calculations such as buying signals, such as form submissions, or page views, and automatically qualify leads based on demographic factors.
- 7.5Data quality management(36) Ratings
The software helps store, manage, and organize data around each lead, and avoid data problems such as duplicate contacts or non-standard formats.
- 7Automated sales alerts and tasks(16) Ratings
The software helps ensure that a sales person is notified of lead activity and can act on the information in a timely fashion.
Campaign Management
Users can schedule campaigns and/or events with reminders, announcements, etc.
- 7.1Calendaring(32) Ratings
The software helps users maintain a calendar of all marketing activities.
- 7.1Event/webinar marketing(23) Ratings
Users can streamline event marketing with features such as personalized invitations, registration, reminders and post-event follow-ups.
Social Media Marketing
Using social media networks to help amplify marketing endeavors.
- 7.6Social sharing and campaigns(26) Ratings
Users can incorporate social share buttons into campaigns to allow recipients to easily share content. Users can track shares as well.
- 6.8Social profile integration(16) Ratings
The software incorporates social profile data and social share histories to enhance segmentation and scoring of contacts.
Reporting & Analytics
Users can report on and analyze usage, performance, ROI, and/or other metrics of success.
- 7.5Dashboards(53) Ratings
Users can create, customize and share dashboards, which provide an overview of the most important metrics.
- 7.2Standard reports(50) Ratings
The software offers pre-built reports with metrics standard to the category.
- 7.5Custom reports(50) Ratings
Users can create custom reports.
Platform & Infrastructure
Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.
- 7.8API(75) Ratings
An API (application programming interface) provides a standard programming interface for connecting third-party systems to the software for data creation, access, updating and/or deletion.
- 7Role-based workflow & approvals(36) Ratings
Permissions to perform actions or access or modify data are assigned to roles, which are then assigned to users, reducing complexity of administration.
- 7.5Customizability(43) Ratings
Users can customize their instance with features like custom fields and custom objects.
- 7.2Integration with Salesforce.com(5) Ratings
The software can integrate with Salesforce.com bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.
- 7.3Integration with Microsoft Dynamics CRM(4) Ratings
The software can integrate with Microsoft Dynamics CRM bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.
- 7.5Integration with SugarCRM(3) Ratings
The software can integrate with SugarCRM bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.
- 7.4Third-party software integrations(25) Ratings
Integration functionality with third-party or in-house systems.
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Bloomreach Commerce Experience Cloud?
Bloomreach Commerce Experience Cloud Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Lead Management Features
- Supported: Lead nurturing automation
- Supported: Lead scoring and grading
- Supported: Data quality management
- Supported: Automated sales alerts and tasks
Campaign Management Features
- Supported: Calendaring
- Supported: Event/webinar marketing
Social Media Marketing Features
- Supported: Social sharing and campaigns
- Supported: Social profile integration
Reporting & Analytics Features
- Supported: Dashboards
- Supported: Standard reports
- Supported: Custom reports
Platform & Infrastructure Features
- Supported: API
- Supported: Role-based workflow & approvals
- Supported: Customizability
- Supported: Integration with Salesforce.com
- Supported: Integration with Microsoft Dynamics CRM
- Supported: Integration with SugarCRM
- Supported: Third-party software integrations
Bloomreach Commerce Experience Cloud Screenshots
Bloomreach Commerce Experience Cloud Integrations
- Adform FLOW
- Amazon Redshift
- Amazon S3 (Simple Storage Service)
- Amazon S3 Glacier
- Amazon Simple Notification Service (SNS)
- AWS Lambda
- Bazaarvoice
- ChannelAdvisor
- commercetools
- DocuSign
- Dropbox
- Exact Online
- Google Ads
- Google Analytics
- Google BigQuery
- Google Cloud Storage
- Lightspeed eCom
- Lightspeed Retail
- Mailchimp
- Sinch Mailgun
- Mailchimp Transactional Email (Mandrill)
- Microsoft Dynamics 365
- Microsoft SQL Server
- MySQL
- Pipedrive
- PostgreSQL
- Salesforce Revenue Cloud
- SAP Business ByDesign
- RWS Language Cloud
- Brevo
- Shopify
- Shopify Plus
- Zapier
- Zoho Billing
- Salesforce Commerce Cloud
- BigCommerce
- MongoDB
- Mailjet
- Twilio Segment
- Freshdesk
- Trello
- Slack
- Shopware
- Google Translate
- allmysms
- EmailLabs
- SaleSphere
- WhatsApp, duplicate
- Amazon Alexa for Business
- Meta Business Suite
- Facebook Messenger
- Google Sheets
- Lionbridge Freeway Translation Platform
- Adobe Commerce (Magento Commerce)
- Azure SQL Database
- Microsoft Dynamics 365 Business Central
- OneDrive
- NetSuite ERP
- QuickBooks Online
- Oracle Marketing
- Sugar Sell (SugarCRM)
- Google Marketing Platform
- Salesforce Sales Cloud
- Google Cloud Pub/Sub
- SAP S/4HANA Cloud
- Smarty
- Oracle JD Edwards EnterpriseOne
- D&B Visitor Intelligence
- Sinch
- CM SMS Platform
- Sendsay
- UniOne Email API
- Amazon Seller Central
- AMQP
- Ebay
- EDIFACT
- OPENAPI
- Outlook
- SFTP
- SOAP
- WEBHOOKS
- REST API Client
Bloomreach Commerce Experience Cloud Competitors
- Adobe Marketing Cloud
- Emarsys
- Tealium Customer Data Hub
- Twilio Segment
- Optimove
- Dynamic Yield
- Acoustic Campaign
- mParticle
- Blueshift
- Insider Growth Management Platform (GMP)
- Magnolia
- Acquia Digital Experience Platform
- Klaviyo
- Braze
- Treasure Data
- Listrak
- Adobe Experience Platform
- Microsoft Dynamics 365
- Kentico Xperience
- Sitecore Experience Platform
- Salesforce Marketing Cloud
- Oracle Marketing
Bloomreach Commerce Experience Cloud Technical Details
Deployment Types | On-premise, Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Windows, Linux, Mac |
Mobile Application | No |
Supported Countries | US, UK, EMEA, DACH, CIS, CEE |
Supported Languages | Bengali, Bulgarian, Czech, Danish, German, Greek, Estonian, Finnish, French, Irish, Croatian, Hungarian, Italian, Japanese, Korean, Latvian, Lithuanian, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swedish, Turkish, Ukrainian, Chinese (Simplified), Maltese |
Frequently Asked Questions
Bloomreach Commerce Experience Cloud Customer Size Distribution
Consumers | 5% |
---|---|
Small Businesses (1-50 employees) | 25% |
Mid-Size Companies (51-500 employees) | 47% |
Enterprises (more than 500 employees) | 23% |
Comparisons
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Reviews and Ratings
(253)Community Insights
- Business Problems Solved
- Pros
- Cons
Users have utilized Bloomreach for CRM communication, customer segmentation, and personalized marketing campaigns to enhance customer interactions. They have found the platform valuable for automating email marketing, conducting A/B testing, and enabling multichannel communication strategies. Customers and reviewers alike have appreciated Bloomreach's ability to track customer sessions, analyze behavior patterns, and create detailed customer profiles to better understand and anticipate customer needs. The Bloomreach Commerce Experience Cloud serves as a centralized CRM platform, playing a crucial role in managing customer data and refining email campaign tactics.
The software has been effectively leveraged for executing sophisticated email campaigns, developing detailed customer profiles, and automating communications to streamline marketing activities. Users have extensively employed the tool for customer data analytics, marketing automation, and personalization to increase the relevance and effectiveness of their marketing efforts. Bloomreach is a trusted resource for email marketing functionalities, web layers integration, metrics analysis, and funnel analysis, offering digital marketing professionals a comprehensive set of tools. It has been instrumental in content management, search optimization strategies, and cross-selling products to optimize online presence and sales strategies.
Ease of Setup: Users have expressed admiration for the platform's drag-and-drop tool and automated scenarios, which streamline the process of setting up Email Campaigns. This feature simplifies creating personalized reports and segmenting customers based on specific criteria, enhancing efficiency.
Insightful Analytics: Customers appreciate the in-depth analytics offered by the platform, providing valuable insights into various use cases. The detailed reporting capabilities and metrics analysis empower users to make informed decisions and optimize their marketing strategies effectively.
Flexible Customization Options: The platform's customization flexibility stands out as a significant advantage according to users. It allows businesses to tailor the system to their unique requirements and seamlessly integrate with third-party systems for enhanced functionality. This adaptability ensures a more tailored user experience, contributing to overall satisfaction with the platform.
Cluttered Interface and Long Load Times: Users have mentioned that the platform's interface is cluttered, lacking beginner-friendly language, and suffering from long load times especially during peak usage hours.
Reporting Learning curve: Some users have expressed confusion in running reports. There has been instances of misreporting and a weak tracking system.
Challenges in Personalization and Coding: Reviewers have found Jinja challenging for personalization efforts, struggling with creating effective personalized content without extensive coding knowledge. Additionally, users have noted difficulties in coding emails and custom scripting on data, highlighting a steep learning curve in these aspects.
Attribute Ratings
- 8.5Likelihood to Renew7 ratings
- 8.5Availability14 ratings
- 8.4Performance13 ratings
- 8.5Usability54 ratings
- 9Support Rating107 ratings
- 9.1Online Training2 ratings
- 7.8In-Person Training2 ratings
- 6.9Implementation Rating4 ratings
- 8.2Configurability2 ratings
- 8.2Product Scalability14 ratings
- 8.7Ease of integration2 ratings
- 7.8Vendor pre-sale2 ratings
- 9.1Vendor post-sale2 ratings
- 8.1Bloomreach Customer Support17 ratings
Reviews
(1-25 of 144)AI Driven Recommendations and Predictions
- The Bloomreach team consists of forward-thinking experts who are friendly.
- Integration took just a short time and we were up and running quickly thus increasing revenue.
- The tool is constantly getting better and better.
- You get a lot of value from Bloomreach Engagement, comparing capabilities to cost.
- Since implementing Bloomreach Engagement into our company, we are able to see the uplift and conversions that they are able to bring on a daily basis.
- Although it is easy to use, there is still a learning curve to any new tool. The staff of Bloomreach is more than happy to help with any questions that we had and still may have in the future.
- Email Campaign set up including the drag-and-drop building tool
- Automated scenarios
- Reporting
- Customer Segmentation
- Reporting being easier to use and set up for those who aren't as familiar with it. It feels as though you have to do the analytics course to use it!
- Some email tests aren't as easy to set up as we would like
- Clever SMS campaigns can not be set up in this part of the tool but in scenarios
- Jinja is difficult to crack for personalisation to flourish
Bloomreach Commerce Experience Cloud enthusiast
- Segmentation
- Marketing Automation
- Scenarios
- Support
- Easy to use
- Reporting
- Example of new use cases for Fintech industry
- video tutorials
Improvements that could be made in Bloomreach Commerce Experience Cloud is the reporting function. You don't always get the exact numbers in some cases and it can be hard to track some specific parts.
Its easy to use, very intuitive. If offers lots of possibilities. The support team is a great!
- personalized reports
- I can categorize the customers per segment, making easier to add them in the campaigns
- It gives varieties of communications
- the email builder
- in the scenario I would like to find the metrics per click, not only the funnel. To check this I have to go to an specific report
- the weblayer could have more configurations that are not html
- the reports in the scenario could show click rates that are not from the funnel
It is not good for SMS because we don't have much reports to check the results
- Ease-of-use
- Great analytics
- Many standard use-cases
- Performance at scale during peak hours
It's less appropriate for tax collection.
Bloomreach Commerce Experience Cloud and CRM
- Segmentations
- Scenarios
- Metrics
- Funnels
- Reporting
- Reporting
Not so frequent user of Bloomreach.
- Customer Path.
- Online Sales Tracker.
- Online Sessions Tracker.
- Interface a bit jumbled.
- Language used is not beginner friendly.
- Load time is long.
Bloomreach Commerce Experience Cloud is Powerful!
- Bloomreach Commerce Experience Cloud is great at capturing and storing customer event data. Through the customizable filters, I am able to pull segments and track customer engagement through this information.
- Though complicated, the design of the platform is easy to navigate. The organization of tabs makes logical sense.
- The visual design building platform for emails is highly flawed. There are formatting issues that sometimes changes during live sends.
- While understanding the platform and use of data is completely customizable per account. There are a variety of ways to perform the same task (create filters or conditions) that is sometimes makes it difficult to know which way is the best way. The blog typically shares general information about the functions, which I don't always find as helpful.
However, I do not believe it is well suited for the email design function as the visual builder is very limited with it's capabilities.
As a junior I can say that I can recommend Bloomreach Commerce Experience Cloud to every marketeer
- The A/B testing feature is amazing. It is allowing me to experiment with layouts and content to optimize online interactions
- Recently we started using recommendation blocks based on sales data, which works amazing
- How easy the program is to learn to someone else. The organized layout helps a lot.
- More courses that can provide additional information
- More templates of use cases we can use as inspiration
- Live saving. I've lost a lot of work because I forgot to press save.
Life would have been dificult if ....
- Journey building is intuitive
- Creating segments and dashboards
- Deriving segments from dashboards
- Bloomreach Commerce Experience Cloud is easy to use and teach
- The academy and documentation is extensive
- Please don't remove the hotkeys
- Conditional content without Jinja2 experience
- Make the content available in all initiatives
If there is a technical member in the team the team this allows Bloomreach Commerce Experience Cloud to work on templates.
Bloomreach is less suited for teams that want freedom in the coding. it is also less suited for smaller companies.
Bloomreach Commerce Experience Cloud as an end-to-end CRM and Digital Marketing tool
- Plug and play libraries
- Campaign templates
- Product recommendations
- Role/Group-based access to reports and dashboards
- Support for more third party integration
- Alerts and notifications
Great omnichannel marketing tool
- Recommendation engine
- Usability & scalability
- Marketeer friendly
- Data modification options
- Custom scripting on data
Bloomreach for the win!
- Behaviour Tracking
- Marketing Automation
- Data Consolidation
- Integration with other platforms
- Referral tables
- Dynamic content
Experience with Bloomreach Commerce Cloud.
- Scenarios
- Metrics
- Aggregates
- Possibility to use your own code.
- Templates in Tag manager run on jQuery - why in these days?
- In funnels there is no "or" option for conditions, only "and"
- More USABLE dashboards will be always welcome.
Great to speed up your business/company!
- Automatic Campaigning.
- Easy functions which provides simple duplication to other projects.
- Smooth integration of third parties.
- For some integrations there is still high technical understanding necessary.
- Better separated functions when it comes to analyses.
- Connection to other departments like Customer Care would be great. --> Providing customer information for other colleagues.
Bloomreach with endless flexibility, great customer support and limitless personalization!
- Flexibilities with Jinja syntax
- Creating creative scenarios
- Reports & Funnels
- Snippets & Templates
- Coding emails
- Customized matching attributes when add audience to Google Ads & Facebook ads
- Dynamic triggers without Jinja tags
Great tool
- Building of emails
- Scenarios
- Database
- Online guide on how to use Bloomreach
- Reports
- Trainings to be more personalized
- Blocks /creating new block
- Imports
- Trouble shooting (if something doesn't work, it's hard to figure out why and what without professional help)
Amazing CDP
- Automation scenarios
- Native integrations with the endpoints
- Real-time aspect of the database
- Not always clear case-sensitivity
- Product catalogs imports when you need to add columns
- Third-party integration possibilities vs. native solutions
Bloomreach Review
- Marketing Automation
- Personalisation
- Email Creation
- Out of the box reporting solutions
- Out of the box website overlays
- Reporting simplicity
Great
- Data collection
- Recommendations
- Deduplication
- Reporting
- Templating
- Range of supported OAuth methods
- No way of global limits for reduction of impact in case of human error
Good Fit for Our CMS Needs
- Good structure for international content
- Inclusion of videos and other assets is quite handy
- Automated translation process connectivity is good
- Navigation structure is a bit complicated especially when you are new in this software
Versatile and powerful, once you understand how to use it
- Customer segmentation.
- Custom reporting.
- Trigger-based marketing automation.
- Email marketing.
- Identity resolution
- Custom reporting is hard to understand.
- The recommendations engine can be tricky to set up.
- Automations
- WebLayers
- Email
- Training
- Reporting
- Surveys
Bloomreach Commerce: Blooming Success in Personalized Shopping, but Watch Out for Complexity Blooms!
- It offers flexibility in terms of customization, allowing businesses to tailor the platform to their specific requirements.
- Integrates with various third-party systems and applications, such as customer relationship management (CRM), marketing automation
- Improving documentation can assist users in understanding and leveraging the full range of features and capabilities. It could be clearer or more detailed.
- Simplifying customization processes and providing more user-friendly tools for non-technical users could enhance the overall user experience.
- The platform's performance in terms of speed and responsiveness could be improved on.
My Bloomreach Experience
- Creating Email Templates is very simple
- Creating scenarios and setting up the scenario logic is not that much complicated
- Data Imports are more accurate based on the data manager
- While Importing the offline data, sometimes the auto detection is failed to detect the csv file
- While we import with wrong mapping, even after pressing escape before the import starts, its not cancelling the import. it start running. It would be great if it stops the import
- it would be great if we receive email for successfully finished imports too